My love of television was no doubt fueled by growing up in one of the
first communities in the USA to have cable TV. Although Cable originated
in the late-1950s, the Triad area of North Carolina was chosen for a rapid expansion
in the late-1960s.
A multi-channel concept was a no-brainer for folks in New
York or San Diego but would people in the 'fly over' states actually pay
for something they were essentially getting for free? It was thought
at one time that only folks who got very bad reception would even want Cable.
An
aggressive campaign against cable TV was waged in 1969 by local TV
broadcasters and movie theater owners who felt threatened by the idea
of multiple channels and clear reception. There was even an alarmist ad
that ran with the movie previews in the theaters that warned of the slippery
slope that would come with the dreaded wire.
Oh,
you don't believe me do you? Here it is:
For
whatever reason my dad subscribed to Cablevision (as it was called then)
so we were treated to Superstations in Washington and Chicago as well
as our locals (we had three UHF independents). Eventually
WTBS replaced WGN.
Here's an ad for the Cablevision service from 1972 - 10 whole channels!
We also got HBO when it was first offered in 1973 or so - they seemed
to play the same 30 movies over and over, month after month. It took a long time for HBO to shake that image and win over subscribers.
I saw a headline, 'Remember When TV Was Free?' When everyone cuts the cable, TV will be free again... hell, they'll pay YOU to take it, they'll force you to have it. The absurdity of paying to have 20 minutes of commercials dumped into your home every hour? One day they'll laugh at the idea. I am already...
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